ArgosyMTM World History

Here is a list of events that have happened in the world, and how they're different in the ArgosyMTM AU to OTL. Note some similarities to “Johnsonverse”.

Stars
Green and purple stars are possible ITTL.

The System as a whole
There are two more stars that the planets orbit: the Sun has a small red companion known as Mal, and a purple ”twin” known as Eclipsa.

Planets in general
(TBA, but there are 30 planets here, instead of just 8)

Dwarf planets
Eris was discovered much earlier, meaning that Pluto was “demoted” in 1951 instead of 2006.

Venus
Venus’s moon Neith turned out to be real and not an illusion.

Earth
Earth is Super-Earth-sized ITTL, which means several more countries and continents to explore. More specifically, several countries from Dream Fiction, Mihsign, Jonaspedia, and Fic5689 wikis exist on Earth ITTL, as well as all of Geography Now’s April Fools countries, and several obscure Wikia and Miraheze sites’ countries (such as Sintopia).

Earth also has a second, slightly smaller moon known as “Lilith”, or the “Black Moon”, whose near side has far more craters than either side of Luna, giving it a “dark” look. This means that the name “Luna” for the IOTL moon is more common. There are also three more moons, known as Lucifer, Selene, and Arta. Lucifer is the remnants of a dead star that eventually ended up in Earth’s orbit, made out of water in a plasma state, and has a “rainbow glow” effect; Selene is habitable and has human colonies on it; and Arta is a larger version of OTL’s Cruithne, much like Mars’ moons IOTL.

Species
Due to Earth being bigger, there are more species of animals, such as dylanuses, a group of extremely-humanoid big cats. Also, several species that are purely mythological IOTL exist ITTL.

Human biology
One minor change to the human biology, is that menopause does not occur until age 75. The age for menarche remains exactly the same from IOTL, however.

Countries
As mentioned above, there are several more countries in existence, due to the Earth being bigger. Some notable countries include El Kadsre, Netralia, Jonas, Zakavia, Herkatia, Magisteria, Kyantuly, Eruowood, Ludussia, Neltody, and the Republic of Wilson.

British Isles
The British Isles contain more islands, and therefore, more countries, such as Jonas, Brian, Jinja, Evieline, Rycotte, Cyverdemyan, and the Euro Republics.

Japan and Japanese language
ITTL, like in Johnsonverse, Japan was annexed into the United States following a failed coup. However, this is offset by more Japanese-speaking countries existing, such as Neon District, Kozankyo, and El Kadsre.

United States
The United States has 9 more states. 8 of these are the OTL 8 regions of Japan. Sintopia is a landmass that does not exist IOTL; it is notable as being mostly reclaimed land (what was once an archipelago when the British “discovered” it, is now one big island).

China
Instead of PRC/China and ROC/Taiwan, there is a communist North China (People’s Republic of China), a democratic South China (Federal Republic of China), an independent Tibet (Kingdom of Tibet), and a Taiwan not restricted by the One China policy (Republic of Taiwan).

Donald Trump
Trump never runs for President ITTL, with Kanye West taking his role as the 2016 Republican nominee/45th US President instead. Instead, he plays a fictional third-party president, named after his real-life self, in a TV series for MTM Enterprises, President Trump.

Trump is a centrist ITTL, and also a philanthropist and comedian. He is often a scapegoat in conspiracy theories, similar to Bill Gates IOTL.

US Presidents
As mentioned earlier, Kanye West took the place Donald Trump did IOTL, including the whole January 6th thing. Sheldon Johnson Jr., a fictional centre-left businessman turned Democratic state senator, is the 46th President, with Kamala Harris as his VP, and slightly more leftist policies than Biden has IOTL.

Billy Mays
Billy Mays would have never overdosed on cocaine, and would still be alive today. He would still work on infomercials until today. As a result, several infomercials that starred Anthony Sullivan IOTL would be Billy Mays infomercials instead. In 2011, he would be hired by MTM Enterprises for a syndicated talk show, and do voice actor work starting in 2013. Billy Mays would also do the Flex Tape commercials, but working together with Phil Swift.

Sullivan Productions (which produced infomercials with Billy Mays and Anthony Sullivan) would be acquired by ArgosyMTM Group in 2012.

Interstate Highways and US Routes
ITTL, the AASHTO and state DOTs refused to get rid of Routes 66 and 99 to make way for the new Interstates. As a result, Eisenhower did the “nuclear option” of transferring all highway maintenance and planning to a QUANGO known as the Interstate Foundation.

The Interstate Foundation has local chapters in each state, and operates the Interstate, US Highway, and all state highway systems, as well as a more powerful Amtrak (which controls all rail infrastructure in the US, with private rail companies being mere subcontractors, allowed to run trains on public tracks, while having to compete with Amtrak themselves) and a high-speed rail system known as Interstate Rail.

MTM Enterprises
International Family Entertainment would be bought out by Canadian cable company Shaw Communications in 1996, and spun off (along with Nelvana and the Canadian YTV-related channels) into Corus Entertainment in 1999. This means that MTM Enterprises would still exist today, instead of being folded into Fox. (Corus would have spun off its US assets, including MTM and Argosy Media, as Argosy Communications (now ArgosyMTM Group) in 2006.) “In spite of a nail”, the US Family Channel would still be sold to Fox (and later Disney/ABC), meaning that Fox Family, ABC Family, and Freeform still exist. However, ITTL, MTM would hold on to the Family Channel library.

ArgosyMTM libraries
Through several corporate acquisitions and mergers, the Embassy/TAT and Gramercy libraries, as well as most MGM films starring Judy Garland, would be owned by ArgosyMTM Group today.

Chuck E. Cheese and ShowBiz Pizza
Creative Engineering would have been acquired by Argosy Media in 1995. Aaron Fechter would also become a nicer person after meeting Ellen Peck, and wouldn’t be as hostile towards fans. Later on, in 2015, ArgosyMTM Group would acquire CEC Entertainment, and make several changes, including a new “retraux” design for the CEC characters known as “Redux”, and reviving the ShowBiz brand and characters (as they already owned CEI). This process was known as “Concept Division”.

Judy Garland
Judy Garland would form her own production company, which would later be sold to TVS (and now owned by ArgosyMTM Group). The Judy Garland Show would be co-produced by Garland’s own company, under the television unit, Judy Garland Television. She also would have had another daughter named Judy Garland Jr., who would take over the company after her mother died. In 1973, Judy Garland Jr. and Judy Garland Productions would have won a lawsuit against MGM over personality rights, meaning most MGM films starring Judy Garland (except for The Wizard of Oz) would become owned by Judy Garland Productions (and later ArgosyMTM Group).

Embassy Pictures/Television
Coca-Cola would also acquire Embassy Pictures around the same time as Embassy Television, and would have continued to own Embassy after selling off Columbia and TriStar, until 1989 when it was sold back to Norman Lear. This means that the Embassy name would survive until today. Shaw Communications would have acquired Embassy in 1997, and it would now be part of ArgosyMTM Group. This means that the TAT and Embassy libraries would be owned by ArgosyMTM Group instead of Sony. ”In spite of a nail”, older Embassy and TAT logos would still be plastered, but with MTM logos instead of ColTri or Sony logos. This means that the complete TAT logo would still be lost media.

Disney
Disney is much less expansionist. Instead of buying ABC, they start their own broadcasting network, The Disney Network (TDN); Paramount outbids them for Marvel; Johnson (fictional film studio/railway conglomerate) outbids them for Lucasfilm; Fox is never for sale; and Disney+ never exists, with Disney instead having an exclusivity deal with Netflix.

NASCAR
NASCAR would have been acquired by Argosy Communications (now ArgosyMTM Group) in 2011. It would have been allowed to remain mostly autonomous at first, but after a series of poor decisions, Ellen Peck herself would take personal control in 2014, introducing a new car called the “Strictly Stock Car” which is as close as possible to showroom models (while still retaining safety features), and also allowing much more auto companies to enter their car brands into NASCAR.

YTMND
YTMND would be acquired by Argosy in 2007, which would make changes to keep it relevant against YouTube (and later on, Vine and TikTok), including expanding the features to allow more advanced subdomain sites. As a result, it would still be a popular site today, instead of becoming a minor niche community.

Arena football
The Arena Football League would have been acquired by NASCAR/WWE Entertainment in 2009, which was in turn acquired by ArgosyMTM in 2011. This means that the AFL wouldn’t have had its decline, and the IFL would have merged with AFL in 2012, with all of its teams (as well as af2 teams) becoming AFL teams. FCF also wouldn’t exist, with all of its teams being AFL teams instead, as part of a publicity stunt called “Fan-Controlled Arena Football”. Other indoor football leagues such as AIF, CIF, NAL, and AAL would still exist, but wouldn’t be as popular as AFL.

Due to WWE being owned by AMTM, Ellen Peck would have convinced Vince McMahon not to bring back the XFL, instead allowing him to take control of the AFL and implement his plans for the XFL revival into arena football.

Hasbro and Nintendo
Due to Japan being part of the United States, Hasbro would have bought out Takara in 1984. However, in 1996, something even bigger happened: Hasbro merged with Nintendo, forming the HasbroNintendo Group, which would go on to acquire IDW (in 2002), Working Partners (in 2004), Bandai-Namco (in 2007), Valve (in 2009), and Crypton Future Technologies (in 2011). This resulted in many changes.

Super Mario franchise
There is a clearly-defined “Marioverse”, consisting of the Mario (and all spin-offs), Donkey Kong, Yoshi, Wario Land, WarioWare, Rhythm Heaven, Conker, Banjo-Kazooie, Pac-Man, R.O.B., and Game & Watch series. Characters originating from the RPGs and Wario games make appearances in the “main” Mario series, as well as some characters from acquired companies. The Mario and Sonic Olympics series is instead “HasbroNintendo Olympics”, also featuring characters from Legend of Zelda, Kirby, Pokémon, Pac-Man, My Little Pony, Transformers, and several other franchises.

Games
As Japan would be part of the US, SMB2J (The Lost Levels) would be released worldwide; our SMB2U would be titled Super Mario Bros. 3 on both sides of the Pacific; and our SMB3 would likewise be Super Mario Bros. 4. Also, SMW would use the “Super Mario Bros. 5” subtitle worldwide, and the “Super Mario World 2” subtitle would’ve been applied to Yoshi’s Safari instead of Yoshi’s Island.

Bowser would also get his own spinoff series starting in 1993, BowserQuest, a combination platformer/RPG series where Bowser gets to be the good guy for once, defending his Koopa Kingdom from an attack by the evil Tabuu. This would have some similarities to OTL’s Smash Bros story modes (with the Smash games being primarily fighting games with no real plot ITTL, and the closest thing to a villain being Master Hand).

Adaptations
The Mario franchise would have better adaptations into other media, with the DiC cartoons from OTL being co-produced by Argosy, and being followed by a French/Canadian/US-co-produced Super Mario 64 cartoon using the same motion-captured early CGI as the Donkey Kong Country cartoon from the same era. The Touchstone Mario movie didn’t exist ITTL, which means adaptations into other media continued. The SM64 cartoon was however followed by a hiatus of Mario cartoons, until 2006, when The New Super Mario Super Show was launched, initially to tie in to NSMBDS, using a similar “thick black line” art style to OTL’s 2D Nintendo promotional art. This series was extremely successful, and continues until today. As a result, the upcoming Mario movie is EXTREMELY different, being a film spinoff of the cartoon show, with the voice actors from the games reprising their roles, and is a MTM Films production instead of Universal/Illumination.

The Mario-Kun manga series would have concluded in 2002 ITTL.

My Little Pony franchise
The franchise would have started in 1926 in El Kadsre (a fictional country) as an animated Tokusatsu series. It was obscure outside of EK until 1971, when it was released in the US as a toyline and accompanying cartoon, but the main focus would be on the cartoon (1971-1981) until G2 (OTL’s G1) in 1983. The generations would be G1 from 1971-1983, G2 (OTL’s G1) from 1983-1999, G3 from 1999-2008, and G4 from 2008-present.

Pre-G1
Before G1, there were no MLP toys at all, but there were several movies and cartoon series. Most of these never made it beyond El Kadsre. This ended in 1971 when the line was introduced to American shores.

G1
This was an “experimental” era, where the toys were an afterthought (as Hasbro did not directly own the franchise, which actually originated in El Kadsre in the 1920s). The main character was a Pegasus known as Starsong Heatlight. G1 received a movie known as The Starsong Heatlight Movie in 1975, released by Argosy Pictures, which is often called one of the best animated movies ever made.

G2
Basically OTL’s G1, with some G2 elements. In 1983, Hasbro’s Claster division acquired the El Kadsreian company responsible for licensing the MLP franchise, known as EQUE. This brought the MLP franchise under full Hasbro control. As a result, the entire franchise was “Americanized”.

G3
This is a hybrid of OTL’s G3 with elements from G2 and G3.5. It would have started in 1999 (with a TV special on MBS) to revive interest in the brand, and ended in 2008 when Lauren Faust took control and G4 started.

G4
G4/FiM (starting in 2008 (meaning that the “Core 7” and “G3.5” eras never happened), initially as a cartoon for Argosy Kids, with The Hub being the home of reruns when it launched in 2010) would be extremely different, being co-created by Lauren Faust, Michael Mikulak (a controversial fanfic author IOTL, aka “Mykan”; ITTL, is much saner, and was hired by Hasbro in 2005 to write for Transformers), and Tiger Lee Clarke (the last one being an executive who has two things in mind: worldbuilding, and selling as much toys as possible). The most obvious difference is that there is a Mane 9 instead of a Mane 6, as Clarke believed that more mane cast members would sell more toys. Also, like in G1 (or ITTL G2), Megan Williams (voiced by Andrea Libman) exists as a human sidekick to the ponies, going with her sister Molly (voiced by Lilly Bartlam) through an Equestria portal with no way out in the very first episode. (Spike still exists, voiced by Cathy Weseluck.)

There would be much more complex worldbuilding. Tiger Lee Clarke would have to convince the execs in charge of the project (mostly Nintendo alumni) that certain decisions (like Twilight becoming an Alicorn Princess and the whole Royal Wedding plotline; both of which were planned by Tiger from the formative era of the series) would sell more toys.

The initial Elements of Harmony in this AU (2 more are added later):
 * Twilight Sparkle (initially Unicorn, later Alicorn, Element of Magic): Is mostly the same as IOTL, but she has both a library AND a castle. Voiced by Tara Strong.
 * Rainbow Dash (Pegasus, Element of Loyalty): Same as IOTL. Voiced by Ashleigh Ball.
 * Rarity (Unicorn, Element of Generosity): Same as IOTL. Voiced by Tabitha St. Germain.
 * Pinkie Pie (Earth Pony, Element of Laughter): Mostly same as IOTL, except that her secondary talent of baking is “decomposited” to Minty, to emphasize Pinkie’s theme as a “party animal”. As a result, she lives in a giant bouncy castle instead of the Cakes’ bakery. Voiced by Andrea Libman.
 * Minty (Earth Pony, Element of Courage): Combination of an OTL G3 character, with OTL Pinkie’s talents in baked goods, including living in the Cakes’ bakery. Voiced by Amanda Leighton.
 * Fluttershy (Pegasus, Element of Kindness): Same as IOTL. Voiced by Andrea Libman.
 * Applejack (Earth Pony, Element of Honesty): Same as IOTL. Voiced by Ashleigh Ball.
 * StarSong (Unicorn, Element of Hope): Loosely based on an OTL G3.5 character, with a grey colour scheme, and has a special talent for singing. Voiced by Crystal Stainton.
 * Toola Roola (Pegasus, Element of Creativity): Loosely based on an OTL G3.5 character (the same way Pinkie and RD were), and has a special talent for painting. Arrived in Ponyville after her home country of Skyra got invaded by “El Catsre” (depicted as a parody of the Warrior Cats mixed with El Kadsreian stereotypes). Voiced by Argosy veteran, Katie Belshaw.

Later through the course of the series, 2 more elements join:
 * Sunset Shimmer (Unicorn, Element of Empathy): Same as OTL, but with more major roles. Voiced by Rebecca Shoichet.
 * Starlight Glimmer (Unicorn, Element of Freedom): Same as OTL, but gets her own Element. Voiced by Kelly Sheridan.

There would also be twice the Cutie Mark Crusaders as well:
 * Apple Bloom (Earth Pony, Applejack’s younger sister): Same as IOTL. Voiced by Michelle Creber.
 * Sweetie Belle (Unicorn, Rarity’s younger sister): Same as IOTL. Voiced by Claire Corlett.
 * Scootaloo (Pegasus, Rainbow Dash’s adopted younger sister): Only change is her parents died, so she was adopted by RD’s parents. Voiced by Madeleine Peters.
 * Daphne “DeeDee” Dil (Earth Pony, Toola Roola’s adopted younger sister): Improved version of a Mykan OC. Voiced by Andrea Libman.
 * Star Dreams (Unicorn, StarSong’s younger sister): Based on an OTL toy character. Voiced by Katie Belshaw.
 * Snowdrop (Pegasus, Fluttershy’s younger sister): An old fandom OC. Voiced by Madeline Sims.

The School of Friendship plotline was suggested, but Tiger rejected it on sight, saying that it was better fit for the comics (where it ultimately ended up).

The Mane 9 also have canonically-defined ages. From oldest to youngest:
 * StarSong: 19
 * Rarity: 18
 * Applejack: 17
 * Twilight Sparkle: 16
 * Rainbow Dash: 15
 * Fluttershy: 14
 * Pinkie Pie: 13
 * Minty: 12
 * Toola Roola: 11

And the CMCs’ ages (again, from oldest to youngest):
 * Star Dreams: 9
 * Scootaloo: 8
 * Apple Bloom: 7
 * Sweetie Belle: 6
 * Snowdrop: 5
 * DeeDee: 4

Megan is canonically 12, Molly is canonically 8, and Spike is canonically 4.

Another change is that the ponies have a mix of modern and fantasy technology.

Equestria Girls
Equestria Girls was suggested by a low-ranking exec, but was shot down by Tiger Lee Clarke, who said that “we have Megan and Molly, and also, My Little Ponies that aren’t ponies are just as much of a dumb idea as Transformers that don’t transform; we tried that, and if not for the Kenner acquisition bringing in new blood who came up with Beast Wars, the Action Masters would have killed the Transformers brand for good”, and also that “this is a MASSIVE ripoff of Monster High, and if we release it, Mattel WILL sue us, and we WILL deserve it”. Some EQG elements instead end up in the main G4 series.

G5
G5 would have been delayed indefinitely until G4 was no longer making HasNin enough money. G4 is still on air today, and some G5 elements from IOTL, are instead in IDW spin-off comic books about the future of Equestria. This means that Pony Life never existed, and some of its own elements are in FiM instead.

HiT Entertainment
HasbroNintendo would’ve outbid Mattel to acquire HiT.

Thomas the Tank Engine franchise
The series still airs on PBS, and both BWBA and AEG never happened, with some of the elements from these series being used in MLP instead. Retroactively, “generation” labels were applied: G1 for the original Railway Series, G2 for the Britt Alcroft era, G3 for the HiT era, G4 for the early CGI era, and G5 for the HasNin era.

Warrior Cats franchise
Warrior Cats would be EXTREMELY different, being started in 1985 as a toyline that serves as a “spear counterpart” to the various iterations of MLP. There would be 3 “generations” of Warriors: G1 from 1985-1997, the short-lived G2 from 1997-2003, and G3 (OTL’s Warriors series) from 2003-present.
 * BloodClan would eventually become an official Clan.
 * There would be more fantasy elements, such as a magic system.
 * The “twolegs” would be humanoid monsters, similar to mythological orcs, and the series would take place in a post-apocalyptic world after a nuclear war.
 * The clans of the Forest/Lake wouldn’t be the only Clans around.
 * While the main focus would be the toyline and books, and there would be no cartoon, there would be a big-budget Warrior Cats movie series produced by MTM Films since 2011, based on the G3 book series and receiving rave reviews.

Transformers franchise
The only real difference is that the “Bayformers” movies never happen (HasNin tried to get a deal with Paramount, but Paramount passed it on in favour for a deal with Mattel), and the G1 continuity is the “default”/“evergreen” continuity, with the “Aligned continuity” never existing. The use of the term “G1” would be discouraged officially, with Hasbro and most fan sites (such as TFWiki) preferring the term “Classic”, but many fans who were around for G2 and the post-80s-cartoon/pre-Beast-Wars era still call it “G1”.

Smash Bros. series
The Smash Bros. series would be very different, aiming to cross over everything owned by HasbroNintendo (and, starting with Brawl, its sister companies such as Argosy/MTM, Wincorp, and ICHC). Ultimate aims to be “the most ambitious crossover in history”, including several film and TV characters, which means NASB and MultiVersus don’t exist ITTL.

Microsoft
Microsoft started as a film production company associated with Argosy, and continued as an Argosy subsidiary until 2002, when it was broken up in an antitrust lawsuit, with Office and related software being spun off into an independent company (later acquired by Theorysonic), and Windows and MSN online services remaining with Argosy as Windows Corporation (later shortened to Wincorp). This means the Xbox consoles never happen, which means Sega is still making its own consoles today, though they also operate as a “second-party” developer for Nintendo as well.

Windows
Bill Gates left Microsoft after the antitrust lawsuit, with Wincorp headed by Steve Ballmer releasing three widely-panned Windows versions: Windows XP Second Edition (2002), Windows Longhorn (2004), and Windows Vista (2006). Due to Ballmer’s poor performance, Wincorp acquires Macromedia (see below) to get Bill Gates back. Bill Gates scraps a planned “Metro” redesign, and starts a “Golden Age” of Windows that continues until today, with the aim to make every release a new 95 or XP. This leads to Windows 7 (2009), Windows 8 (2012), Windows 9 (2014), Windows X (2016), Windows Blue (2019), and Windows ‘21 (2021), all of which are widely praised.

Newer Windows versions don’t try to force a Microsoft online account on you.

Bill Gates
Bill Gates never goes into the medical field; after initially leaving Microsoft, he briefly goes into philanthropy, but is later picked as the CEO of Macromedia. After Wincorp acquires Macromedia, Gates decides to “stick to software”. This means that the Bill Gates vaccine microchip conspiracy theory is much less commonplace, and the WEF/Klaus Schwab Great Reset conspiracy theory is slightly more commonplace.

WebTV
WebTV is still around, and was never rebranded to MSN TV. The WebTV brand name is used on set-top boxes and smart TVs made by Wincorp Consumer Products; Wincorp acquired TiVo in 2005, absorbing it into WebTV.

Macromedia
Macromedia never merges with Adobe, instead hiring Bill Gates to run the company. Due to Ballmer failing with XPSE, Longhorn, and Vista, Wincorp acquires Macromedia solely to get Gates back (like how Apple IOTL acquired NextStep to get Steve Jobs back). One thing to note is that this version of Macromedia lobbies heavily for Canvas and WebAssembly to be included in HTML5 earlier (meaning Flash is phased out earlier), and Procreate is a Macromedia product ITTL. While Adobe goes with the controversial Creative Cloud model, Macromedia decides to sell software in the traditional version method to retain brand loyalty.

The Powerpuff Girls
The show would’ve been co-created by Craig McCracken and Lauren Faust, and would be an MTM Animation production. The 2016 reboot would have Faust involved, and would be much closer to the original.

Video game industry
The major players in the video game console industry today are Nintendo, Sega (which still makes its own consoles ITTL), Sony (under the PlayStation brand name), Rapier (a fictional British tech company and creators of the Game-Fi series of consoles), Zerona (a fictional Taiwanese company which is closer to OTL Nintendo than the Hasbro-owned Nintendo of TTL is, and also owns Atari’s assets, having acquired them in the mid-90s after the failure of the Jaguar), Square Enix (which makes its own consoles ITTL), and Theorysonic (a company from a country that doesn’t exist IOTL known as El Kadsre). PC gaming is even bigger than it is IOTL, with HasbroNintendo owning Valve and Steam.

Sega consoles (post-Dreamcast)

 * Seventh generation: Dreamcast 2
 * Eighth generation: Dreamcast X
 * Ninth generation: Dreamcast Z

Square Enix consoles

 * Third generation: Squarebox
 * Fourth generation: Super Squarebox
 * Fifth generation: Square Polybox
 * Sixth generation: Square Wishplay
 * Seventh generation: Square Dimension
 * Eighth generation: Square Fusion
 * Ninth generation: Square S1

Zerona consoles

 * Third generation: Zerona Game Device
 * Fourth generation: Zerona Game Device 2
 * Fifth generation: Zerona Game Device 3
 * Sixth generation: Zerona 00
 * Seventh generation: Zerona Blast
 * Eighth generation: Zerona Galaxy
 * Ninth generation: Zerona VCS

Theorysonic consoles

 * Third generation: Theorysonic Hyper-System
 * Fourth generation: Theorysonic Codear
 * Fifth generation: Theorysonic Sphere Box
 * Sixth generation: Theorysonic Pyramid
 * Seventh generation: Theorysonic Turboplay
 * Eighth generation: Theorysonic Lightplay
 * Ninth generation: Theorysonic Swift

Google
Google mainly sticks to being a search engine. They tried to acquire YouTube, but were outbid by KMF’s personal headcanon version of Johnson Industries from Johnsonverse; afterwards, they decided to “stick to search”. There are no search ads; AdWords and AdSense still exist, but as MSN products. Google Plus never exists as a result.

ReCAPTCHA is owned by MSN, and never introduced the “select all images” captchas, meaning that the old “Inglip Summoned” captchas based on old books are still in use.

Mozilla and Firefox
Due to Google being less ambitious and Chrome not existing, Firefox retains the near-infinite customization present in older versions, and XUL is still the extension format for Mozilla applications (including Firefox and Thunderbird). A Gecko-based browser (known as simply Browser) is the default browser on all Windows versions since XPSE, but like how IE and Edge are mainly used IOTL to download Chrome, this browser is mainly used to install Firefox.

Due to Google never releasing Gmail ITTL, Mozilla starts its own email site, Thunderbird(dot)net, in 2007. Mozilla also has control of LibreOffice ITTL (having gained control of that in 2012, and re-merging the Apache fork in 2014), and has released stand-alone HTML composer, IRC client, and IM software, under the names “BlueGriffon”, “ChatZilla”, and “Instantbird”. The last one is a successor to GAIM, which ITTL, was bankrupted by its legal issues with AOL, which were solved by a renaming to “Pidgin” IOTL.

Due to Chrome never existing, this means there are “Firefoxbooks” instead of “Chromebooks”.

The Loud House
Instead of Chris Savino, TLH is created by a British animator known as Dereck Torres, and is a D Tor (Torres’ own production company, owned by Rapier) production for CITV, having started in 2011 and still running today.

Big City Greens
Instead of the Houghtons, BCG is also created by Dereck Torres for CITV, and started in 2013.

Apple
Steve Jobs would have died in 2006 instead of 2011, and Apple focuses on the iPod line of MP3 players, discontinuing the Mac line and Mac OS in 2007. This means Wincorp dominates the tablet market with their WinPad (similar to OTL Surface, but running full “Wintel” Windows instead of a restricted ARM version) line, and smartphones are dominated by Android (which is a Wincorp product ITTL, since Google sticks to mainly being a search engine). Finally, Wincorp buys out Apple in 2009, ending the 1990s Microsoft/Apple rivalry.

The 5 biggest “Big Tech” companies are considered as Wincorp, Amazon, Facebook, Mozilla, and Sony ITTL.

Merv Griffin game shows
Merv Griffin’s classic game shows such as “Jeopardy” and “Wheel of Fortune” are owned by AMTM.

Due to the “butterfly effect”, Pat Sajak dies of cancer in 2020 instead of Alex Trebek. Vanna White becomes the hostess by herself, as Argosy did not want to pay to find a new male host for WoF.

Video formats
All major studios still sell VHS tapes, marketed as a low-budget/low-cost option, and more recently a “nostalgic” format. Betamax is also still alive and kicking, marketed at a price point between VHS and DVD. There are also two more formats in use, due to El Kadsreian and Eruowoodian innovations:
 * Movicard, an El Kadsreian innovation which is basically to a SD card what a video DVD is to a CD-ROM.
 * TES (TechEruo System), invented in Eruowood, looks similar to an old Nintendo cartridge.

Extinct formats include TVD (Titanium Video Disc; a variation of the floppy disc).

Mad Magazine and EC Comics in general
EC was bought out by Argosy instead of Kinney National. As a result, Mad Magazine is extremely different, and shares several writers with other Argosy satire properties, such as The Onion and the pun writers for Wacky Packages.

COVID-19 vaccines
The vaccines are much more effective, though there is still some fearmongering around side effects.

Twitter
Twitter moderation had more of a right-wing bias than IOTL, at least before AMTM acquired it.