Tropes/Russian Network Wars

Hey, have you seen a war so merciless, yet we are in peace?

Yes, there is a war so merciless, but it's not World War III. It's a war involving three Russian TV networks: ViD (acknowledged as a favorite among Russians for its insanely successful shows, bankable talents, and its massive reach), STS (a former veteran that has won many awards and is now a Jerkass who is trying very hard to topple ViD from its dominance), and TNT (whose twisted efforts to gain a slice of the audience share pie resulted in the network getting third place from 2010 to 2015). Usually, ViD was the one winning every battle, with some battles being won by STS. Other networks involved in this war are present-day underdogs like ATV, Ren TV, and NTV.