Creative Engineering Inc. (fictional)

Creative Engineering, Inc. is an American engineering company based in Orlando, Florida, but the final say in all corporate affairs, however, comes from ArgosyMTM Group headquarters in Seattle, WA. Founded in 1975 by inventor Aaron Fechter, the company is most famous for creating The Rock-afire Explosion for ShowBiz Pizza Place in 1980, and was acquired by Argosy Media in 1995.

During the 1970s and 1980s, the company had a number of employees creating animatronics, before downsizing in the 1990s to only having a handful of employees, including Fechter himself, although more were hired in the late 2000s to work on the Ultratronics technology. Since the revival of ShowBiz Pizza in 2015, however, the company has had a resurgence.