Multi/Logos

1984-1997
In 1984, the US-based OmniTrans Joint Powers Authority got a license to run bus lines in Belfast, Northern Ireland. However, in 1985, they sold their UK operations to the Clarke family, which expanded the company into mass media.

1997-2001
Vestron Holdings was formed in 1997 when Tiger Lee Clarke performed a reverse takeover of British-Antarctic-Territory-based Magnet Communications, merged it with her ClarkeCorp Pictures (now ICHC) and OmniTrans Joint Powers Authority assets, and acquired the remnants of MCA-British (whose main production unit had been sold to Rapier Multimedia, owners of the Rank Organization library, in 1994), including its library and distribution infrastructure, and the British units of the defunct US Vestron Video; essentially splitting MCA-British into two new British major studios, ICHC and Rapier.

2001-2006
Jarden Corporation was created when Vestron Holdings merged with Alltrista, which mainly owned household brands, but also held 50% of Landon-Toei Group.

2006-2016
In 2006, when Jarden acquired control of Corus Entertainment, including its own 50% stake in Landon-Toei, the logo was changed to focus less on the consumer products division.

2016-2019
Newell Brands was created when Jarden Corporation merged with Stainton Enterprises, absorbing Stainton subsidiary Newell Rubbermaid in the process.

2020-present
Multi was formed in 2020 by a 3-way merger of NFI Group, Transformco, and Newell Brands.